Marketing communications
for charities and social enterprises

What I do.

I help charities and social enterprise better articulate their purpose so they can do more good in the world.

Besides a short-lived stint in the private sector, my whole career has been about helping nonprofits achieve their aims.

I created Purposeful Marketing in 2017 to help charities and social enterprises with small (or non-existent) marketing communication teams through critical stages of development.

I’ll help you achieve your social impact goals by:

  • creating insight-led marketing campaigns
  • developing brands with purpose
  • writing compelling content
  • hitting strategic objectives quickly and creatively.


When you hire me I can also bring in my favourite freelancers who offer expertise in digital, design, audio, research, and web development so you get an agency-style service.



Before setting up Purposeful Marketing I worked at Family Action, Sense and Catch22.

I was trained as an editor by Oxford University Press

I hold a Diploma in Digital Marketing

I am a fellow of the Chartered Institute of Marketing

I’m a professional mentor for Charity Comms

I enjoy being a communications volunteer for Stepney City Farm. 

“Simply put, Louise is the kind of colleague you want on your side. She has a clear, strategic mind for marketing, communications and digital, meaning not only can she deliver (and then some), but that she is able to create strong and sustainable external links for the business or project.”